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Podcast Guest: Sonja Wise on Branding Basics

September 14, 2015

Sonja Wise was recently featured on “The Art & Business of Writing”: Branding Basics.  She had a great time sharing her favorite marketing topics with Chris Jones.

In this fun episode, you’ll hear what she thinks about:

  1. Why you need a logo and how to work with a designer to develop one
  2. Benefits and drawbacks of outsourcing logos to online contractors
  3. Why you need a business card and what to put on it
  4. The basics of business card printing for the best professional impression
  5. Leave-behind ideas (i.e. postcards, bookmarks, etc)

Download the podcast episode on iTunes here: https://itunes.apple.com/us/podcast/the-art-business-of-writing/id1022229275?mt=2&ls=1

 

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